Lifestyle

We live natural lifestyle

We have 25 very successful years in the natural lifestyle sector, and we have built relationships with experts, celebrities, influencers and contacts on national newspapers, consumer magazines, online magazines, bloggers, broadcast and trade media.

Alongside the PR account team, we have a dedicated team of digital experts with a proven record of driving reach, website hits, follower growth and engagement for our clients.

We are here to build your brand’s visibility and authority by building long-lasting relationships with customers and creating meaningful and memorable conversations.

We cut through the media clutter and, whether you’re a market leader or challenger brand, we’re so confident in our ability to raise your profile and lift sales that we guarantee kpi’s.

Our approach is meticulous, creative and knowledgeable and we always work within the set budgets.

How we can help

Public relations campaigns

National consumer & trade media relations
New product launches
Expert endorsement
Celebrity endorsement
Consumer research
Issues/crisis management
Sampling

Influencer marketing

Influencer and blogger outreach
Sponsored campaigns
Events
Influencer management

Social media

Social media strategy
Community management
Content creation
Advertising management
Account management

Digital Marketing

PPC
SEO
Keyword research
Email marketing
Video production

Design

Photo-retouching
Website design
Literature and pack design
Photography

Marketing

Branding
Advertising
Experiential events
Focus groups
Copywriting

Who we are

  • Charlotte Dormon

    Creative Director

    Charlotte is an all-round expert in all things health, food and wellbeing. With both  a personal and professional interest in health and nutrition, she qualified as a health & nutrition coach, writes for a number of women’s health titles in her free time and can always be trusted to have ther little black book of the latest London healthy eateries up to date. Charlotte has a huge zest for life and is as passionate about sharing her healthy living tips as she is about having fun.As a Creative Director for CCD, Charlotte uses her creativity, knowledge and wealth of PR expertise to create impactful campaigns, press launches and strategy ideas for our range of clients across our food, drink and health teams. She has been at CCD for 9 years, and when she is not working she tends to be walking in the park, eating cake at the latest vegan restaurant or heading to a pilates class.

  • Rachel Husband

    Senior Account Director

    Rachel has worked with lifestyle/wellbeing brands for over ten years, with experience of working with PureGym, Body Control Pilates and NutriCentre to name a few.Rachel enjoys working closely with clients to shape their PR comms and strategy, bringing a wealth of industry knowledge and experience with her. You’ll find Rachel sweating it out at at the gym, or making the next round of tea for the office.

  • Isabella Venour

    Account Director

    Isabella has worked with lifestyle wellbeing brands for over eight years from nutrition and fitness to health and happiness! Isabella enjoys collaborating with clients to create a strategy that supports the brands’ objectives and guarantees results.You’ll find Isabella at a HIIT Boxing class at the crack of dawn, and in the evenings enjoying some dark chocolate with loved while planning the next adventure abroad.

  • Karleen San Jose

    Account Director

    A PR with more than 13 years industry experience and a passion for health, food, wellbeing and nature. A self-confessed beauty junkie, she is also a qualified sports massage therapist and loves to learn. She brings her love of learning to work and likes to always be on top of the latest industry developments.Mum of two, she’s always striving to strike the precious work life balance. She loves a hardcore hit class as much as finding zen in yoga and a walk in the park or on the beach is sure make her smile.

  • Justin Clark

    Managing Director

    With 21 years of PR and digital experience in the natural lifestyle sector, there are not may types of brands and companies that Justin hasn’t worked with, from start-up idea stage to multi-national corporations and governing bodies. He has made it his business to seek out new contacts, experts, knowledge sources and strategies and loves to share!

    Recently completing his paragliding club pilot licence, he took to the skies in Morocco and is currently planning a cross-county flight across the Alps. He is also a keen scuba diver and has made it to PADI Advanced Open Water.

  • Case studies

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    SwimSeal

    Launch SwimSeal protective ear drops to UK consumer and trade press.     Read more
    ccd_pr_case_study_food_drink_babease

    Babease

    Launch new revolutionary baby food brand Babease to the market and help secure listings in the major multiples.     Read more
    ccd_pr_case_study_health_slissie

    Slissie

    Introduced a new 'food vaping' concept that prevents food cravings to generate press coverage to raise awareness of the...     Read more
    ccd_pr_case_study_health_fittsi

    Fitssi

    Intense one month media launch project to introduce UK media to new fitness app.     Read more
    ccd_pr_case_study_beauty_thursday_plantation

    Thursday Plantation

    Intense media relations project to capitalise on Meghan Markle's mention of tea tree oil in order to raise awareness of...     Read more
    ccd_pr_case_study_beauty_optiat

    Optiat

    Launch of a new sustainable British beauty brand to the UK media.     Read more
    ccdpr_oralift

    Oralift

    Launch Oralift, a facial rejuvenation device with a view to driving sales by increasing brand awareness educating consum...     Read more
    ccd_pr_case_study_food_drink_itsu_restaurant

    itsu

    Redefine itsu as more than just a sushi 'lunchtime option'     Read more
    ccdpr_zotrim

    Zotrim

    Educate consumer press how Zotrim enables users to diet without hunger.     Read more
    Load more
    The CCD team are a journo's dream. Really lovely, easy to approach, know their products inside out and always on hand with experts, quotes or tips even when the deadlines are super tight. A joy to work with every time.
    Sophie Colgate, Woman Diet Special
    I’ve been a journalist for 25 years and a health writer for the last 15 years. In that time I have worked with many PR agencies, but if I was asked to recommend one in particular for health, it would always be CCD. All the girls are quick to respond to any enquiries, which is what we demanding journalists always want! They’re extremely helpful, have a wealth of knowledge, and boundless enthusiasm for any account they represent. They are always a great pleasure to work with, and I am aware when they respond in rapid timing to my requests that they will have had to put something else to one side to do that – and I greatly appreciate that when I am under pressure to meet my own deadlines.
    Karen Evennett, freelance contributor, Woman, Best
    I have a long and fruitful relationship with CCD. The team always approach me about products with an angle that's well thought out and so suits Red, and they respond to any request for further information promptly and creatively.
    Brigid Moss, Health Director, Red
    It is a breath of fresh air to meet PR's who actually know the magazine and give me relevant ideas!
    Jane Drucker, Editor, Healthy magazine
    The beauty team at CCD PR frequently update us with the latest beauty products, expert tips, research, celebrity quotes and feature ideas. It's a brilliant service that we'd be lost without!
    Emma Van Hinsbergh, Editor, Natural Health Magazine
    As the editor of Health Food Business magazine, Organic & Natural Business and Fine Foodies, I am always very appreciative of any agency that can deliver interesting and fresh ideas for my editorial content. I have found CCD to be very efficient and always swift to get back with expert comments needed for my features. The team have an excellent understanding of the specific information our trade titles need, and what is really relevant to our readers. Understanding the sector is a real bonus and I like dealing with an agency that understands our unique business sector.
    Rachel Symonds, Editor, Health Food Business, Organic and Natural Business and Fine Foodies

    Lifestyle insight