Health & Fitness

We live and breathe natural health & fitness

We have 25 very successful years in the natural health & fitness sector, and we have built relationships with experts, celebrities, influencers and contacts on national newspapers, consumer magazines, online magazines, bloggers, broadcast and trade media.

Alongside the PR account team, we have a dedicated team of digital experts with a proven record of driving reach, website hits, follower growth and engagement for our clients.

We are here to build your brand’s visibility and authority by building long-lasting relationships with customers and creating meaningful and memorable conversations.

We cut through the media clutter and, whether you’re a market leader or challenger brand, we’re so confident in our ability to raise your profile and lift sales that we guarantee kpi’s.

Our approach is meticulous, creative and knowledgeable and we always work within the set budgets.

How we can help

Public relations campaigns

National consumer & trade media relations
New product launches
Expert endorsement
Celebrity endorsement
Consumer research
Issues/crisis management

Influencer marketing

Influencer and blogger outreach
Sponsored campaigns
Influencer management

Social media

Social media strategy
Community management
Content creation
Advertising management
Account management

Digital Marketing

Keyword research
Email marketing
Video production


Website design
Literature and pack design


Experiential events
Focus groups

The Health & Fitness team

  • Justin Clark

    Managing Director

    With 25 years of PR and digital experience in the natural health and fitness sector, there are not many types and brands or companies that Justin hasn’t worked with, from start-up idea stage to multi-national corporations and governing bodies. He has made it his business to seek out new contacts, experts, knowledge sources and strategies and loves to share!

    A keen swimmer, cyclist and runner, he has completed four Half Ironmans and swum from Asia to Europe. Once a regular rugby player, he has supported his local club as Club Secretary (HAC RFC) for the past 15 years.

  • Emma Kendall

    Junior Account Executive

    Emma started life at CCD as an intern. She loves writing and has her own blog where she combines this passion with her interest in all things beauty. When she’s not checking out the latest health and skincare trends, she loves to discuss and recommend makeup to her colleagues or take her book to Soho Square Gardens.

  • Melissa Parkes

    Junior Account Executive

    After graduating last year Melissa started with us as an intern who displayed a passion for health and fitness and an interest in the world of PR. She has proved that interns can do it – as she was offered a job to stay with us! She loves following the latest trends and coming up with creative ideas to show off our clients. If you can’t find Melissa in Zara, you’ll find her indulging in food with friends, or sweating out last night’s dinner in a group HIT class.

  • Isabella Venour

    Account Director

    Isabella has worked with lifestyle and wellbeing brands for over six years from nutrition and fitness to food and footcare! She loves working closely with clients to create a strategy that supports the brands’ objectives and guarantees results. You’ll find Isabella at a group workout session at the crack of dawn, and in the evenings enjoying some dark chocolate with friends while planning the next night of dancing.

  • Charlotte Dormon

    Creative Director

    If she’s not feeding her colleagues the latest healthy snacks, she’s trying out the best brunch spots in London!

  • Case studies



    Introduced a new 'food vaping' concept that prevents food cravings to generate press coverage to raise awareness of the...     Read more


    Two month project to promote a new sleeping device and direct people to the brand website.     Read more


    One month intense media launch project to introduce brand new fitness app to the UK market ahead of a New Year launch pa...     Read more

    Lily Soutter Nutritionist

    Launch Lily to health, lifestyle and beauty consumer press, pitching her as a Nutritionist and ‘weight loss expert’ and...     Read more

    Nature’s Plus

    Showcase the brand to UK consumer media, focusing on the new range of health, fitness & wellbeing supplements.     Read more

    Champneys Beauty Supplements

    Launch a new range of comprehensive beauty supplements.     Read more

    Inversion Femme

    Launch Inversion Femme’s supplement for hair, skin, nails and body     Read more


    Introduce Fitssi to lifestyle and fitness press & drive awareness of the upcoming launch event.     Read more


    Launch SwimSeal protective ear drops to UK consumer and trade press.     Read more
    Load more
    The CCD team are a journo's dream. Really lovely, easy to approach, know their products inside out and always on hand with experts, quotes or tips even when the deadlines are super tight. A joy to work with every time.
    Sophie Colgate, Woman Diet Special
    I’ve been a journalist for 25 years and a health writer for the last 15 years. In that time I have worked with many PR agencies, but if I was asked to recommend one in particular for health, it would always be CCD. All the girls are quick to respond to any enquiries, which is what we demanding journalists always want! They’re extremely helpful, have a wealth of knowledge, and boundless enthusiasm for any account they represent. They are always a great pleasure to work with, and I am aware when they respond in rapid timing to my requests that they will have had to put something else to one side to do that – and I greatly appreciate that when I am under pressure to meet my own deadlines.
    Karen Evennett, freelance contributor, Woman, Best
    I have a long and fruitful relationship with CCD. The team always approach me about products with an angle that's well thought out and so suits Red, and they respond to any request for further information promptly and creatively.
    Brigid Moss, Health Director, Red
    It is a breath of fresh air to meet PR's who actually know the magazine and give me relevant ideas!
    Jane Drucker, Editor, Healthy magazine
    The beauty team at CCD PR frequently update us with the latest beauty products, expert tips, research, celebrity quotes and feature ideas. It's a brilliant service that we'd be lost without!
    Emma Van Hinsbergh, Editor, Natural Health Magazine
    As the editor of Health Food Business magazine, Organic & Natural Business and Fine Foodies, I am always very appreciative of any agency that can deliver interesting and fresh ideas for my editorial content. I have found CCD to be very efficient and always swift to get back with expert comments needed for my features. The team have an excellent understanding of the specific information our trade titles need, and what is really relevant to our readers. Understanding the sector is a real bonus and I like dealing with an agency that understands our unique business sector.
    Rachel Symonds, Editor, Health Food Business, Organic and Natural Business and Fine Foodies

    Health & fitness insight