Aim
Our brief was to position the brand new supplement brand sense* as a leading credible nutritional brand in the UK, within a three-month project, to both a busy and health-conscious audience of all ages and genders, with a focus on working professionals.
Approach
We also organised a press event, City Garden Escape – Get Back to Nature, to launch the range to key media contacts. The event promoted finding calm in what can feel like a storm of daily pressures, helping the journalists to stay at the top of their game.
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- Branded goody bags
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- Breakfast event
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- Table Settings
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- Sense* Event
Sense Results
In three months we achieved a total of 36 pieces of coverage across both online and print publications, including the Daily Mirror and Woman magazine.
Coverage Highlights
