Aim
Demystify ‘at home’ Japanese cooking and create stand out for the brand in a crowded market dominated by takeaway options.
Approach
Alongside a hard working press office, we arranged an experiential showcase themed to reflect Clearspring’s core brand values and ethos. Cooking demonstrations, tea ceremonies and Kimono experiences were offered through out the day, alongside cooking demos with the Clearspring product range.
Results
In 12 months of the ongoing relationship, we achieved an AVE of £201,629, with articles in You magazine, Grazia, Olive, Vogue and Woman & Home, to name a few.