Case Studies

  • SwimSeal

    Launch SwimSeal protective ear drops to UK consumer and trade press.

  • Babease

    Launch new revolutionary baby food brand Babease to the market and help secure listings in the major multiples.

  • Slissie

    Introduced a new ‘food vaping’ concept that prevents food cravings to generate press coverage to raise awareness of the product and to educate around the benefits.

  • Fitssi

    Intense one month media launch project to introduce UK media to new fitness app.

  • Thursday Plantation

    Intense media relations project to capitalise on Meghan Markle’s mention of tea tree oil in order to raise awareness of Australian brand Thursday Plantation in the UK.

  • Optiat

    Launch of a new sustainable British beauty brand to the UK media.

  • Oralift

    Launch Oralift, a facial rejuvenation device with a view to driving sales by increasing brand awareness educating consumers.

  • Slissie

    Introduced a new ‘food vaping’ concept that prevents food cravings to generate press coverage to raise awareness of the product and to educate around the benefits.

  • Somnuva

    Two month project to promote a new sleeping device and direct people to the brand website.

  • Fitssi

    One month intense media launch project to introduce brand new fitness app to the UK market ahead of a New Year launch party.

  • Lily Soutter Nutritionist

    Launch Lily to health, lifestyle and beauty consumer press, pitching her as a Nutritionist and ‘weight loss expert’ and subsequently on ‘food, energy and success’ to ensure her weight loss clinics achieved maximum exposure.

  • Rio Rosa Mosqueta

    Lunch event to showcase portfolio of brands to health and beauty media.

  • Lily Lolo

    Launch of new mineral cosmetics brand to UK media.

  • Thursday Plantation

    Intense media relations campaign to capitalise on Meghan Markle’s media comments about tea tree ahead of the Royal wedding.

  • Renunail

    Sustained media relations plus launch of new naik colour range to UK beauty press.

  • Odylique

    Relaunch of British organic skincare range to UK media via press office activity.

  • CELIA

    A hard working press office approach, turning CELIA Gluten Free Lager into a mainstream lifestyle product

  • EQUINOX

    Various ways the team helped position EQUINOX Kombucha as the number 1 kombucha brand in the UK!

  • itsu

    Redefine itsu as more than just a sushi ‘lunchtime option’

  • Babease

    Position the brand as revolutionary within a saturated market, in a creative and interactive way

  • Amy’s Kitchen

    Drive awareness of the Amy’s Kitchen range in order to support sales in all five major supermarkets.

  • Nairn’s

    Change the perception of oatcakes, establishing the brand outside of Scotland and appeal to a younger audience.

  • Clearspring

    Demystify ‘at home’ Japanese cooking and create stand out for the brand in a crowded market dominated by takeaway options.

  • 9Bar

    Launch the newly redesigned 9Bar to consumer press, positioning the brand as a mainstream snack and moving away from the niche ‘free from’ market.

  • Ombar

    Introduce Ombar- a raw, vegan and dairy-free chocolate bar to a wider consumer audience.

  • Herbatint

    Relaunch Herbatint to the UK media after a long break of no PR. The key goal was to establish Herbatint as the original ammonia-free hair colour brand on the market

  • Maskorea

    Aim
    Launch the brand-new Korean Sheet mask range to the UK market at a time when K-Beauty was very much a buzz word.

  • Optiat

    Launch of new sustainable British beauty brand to the UK media.

  • CHI Coconut Water

    Introduce CHI Coconut Water to the UK press, at a time when coconut water was a completely new concept!

  • China Glaze

    Soft launch new ranges to a wide range of consumer press including women’s consumer magazines, national newspapers, online outlets and blogs.

  • Artdeco Cosmetics

    Secure celebrity-orientated coverage for the ARTDECO cosmetics brand and Dita Von Teese collection.

  • Pukka Organic Skincare

    Launch Pukka Ayurveda Organic Skincare to the UK market.

  • Scheckter’s Organic

    Launch the worlds first 100% natural and organic energy drink to the media.

  • Naturtint

    Source professional model images for trade shows and website and use to increase editorial exposure.

  • Naturtint

    Educate consumers regarding the importance of chemically-lighter hair dye alternatives and establish Naturtint, both online and in print, as a fashionable colourant that responsibly cares.

  • Zotrim

    Educate consumer press how Zotrim enables users to diet without hunger.

  • Pukka

    Increase brand awareness amongst all mainstream consumer, online and specialist health food trade publications.

  • Youngblood

    Increase celebrity and expert endorsement to drive sales and improve consumer understanding of the make-up range.

  • Society of Teachers of Alexander Technique (STAT)

    Raise awareness of the STAT and launch new research to UK Media.

  • Sirco

    Support the launch of Sirco into Sainsbury’s stores nationwide with a short-lead, high-profile media campaign.

  • Yin Yang

    Launch the reformulated and repackaged botanical skincare range to press to support the brand’s availability in selected Holland and Barrett stores nationwide.

  • Nature’s Plus

    Showcase the brand to UK consumer media, focusing on the new range of health, fitness & wellbeing supplements.

  • DEFRA

    Education and awareness campaign to encourage consumers to eat more seasonal produce.

  • Champneys Beauty Supplements

    Launch a new range of comprehensive beauty supplements.

  • Oralift

    Launch Oralift, a facial rejuvenation device with a view to driving sales by increasing brand awareness educating consumers.

  • Inversion Femme

    Launch Inversion Femme’s supplement for hair, skin, nails and body

  • Fitssi

    Introduce Fitssi to lifestyle and fitness press & drive awareness of the upcoming launch event.

  • SwimSeal

    Launch SwimSeal protective ear drops to UK consumer and trade press.

  • Carnation Footcare

    Keep Carnation Footcare product range front of journalists’ mind and create newsworthy angles for generating coverage

  • Zotrim

    Drive home the message that Zotrim herbal weight loss aid enables users to diet without the hunger.